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Born to Do It
''Born to Do It'' is the debut studio album by English R&B recording artist Craig David. It was released in the United Kingdom on 14 August 2000 via Wildstar Records and in the United States in 2001 via Atlantic Records. Following exposure from his work with British group, David began performing vocals for garage act Artful Dodger. During this time Wildstar Records became aware of David offering David a development deal before offering David an album contract. The recording for the album began in 1999 before David had acquired a record contract, the recording lasted until 2000 and was composed by David himself and Mark Hill.
The title ''Born to Do It'' comes from a quote describing the character Willy Wonka in the 1971 film ''Willy Wonka & the Chocolate Factory''. "Born to Do it" is an R&B, 2-step garage and soul album, backed by electro beats, garage and traditional pop. The album's songs contain acoustic guitars and insistent thumps of beats and bass, with lyrics that revolve around themes of romance, the complexities of relationships, and clubbing. Upon release the album was met with rave reviews from music critics and was listed as one of the Greatest Albums Ever by MTV.
Commercially the album was a huge commercial success, eventually selling over eight million copies worldwide, making it one of the biggest albums by a UK R&B artist. The album debuted at number one on the UK Albums Chart becoming the fastest-selling debut album ever by a British male solo act, and eventually being certified six times platinum in the region. The album spawned four singles including the UK number ones "Fill Me In" and "7 Days", and the successful "Walking Away" and "Rendezvous".
==Background==
David's earliest exposure came when he worked on a B-side to British group Damage's cover of "Wonderful Tonight", he then began performing vocals for a few tracks with garage act Artful Dodger. Wildstar Records first became aware of David when the artist's then manager Paul Widger met the label's co-owner Colin Lester and played some of his music. Lester later told HitQuarters that he was particularly impressed by the first song he heard, "Walking Away".〔 The Wildstar boss was further won over when, on later visiting the artist's home in Southampton, he found that David's tiny bedroom stacked from floor to ceiling with 12" vinyl records, commenting: "That convinced me he was the real deal and not just some kid acting out the part."〔 At that point Lester offered him a development deal with his label. When Lester later heard the song "7 Days", he said he immediately heard a number-one record and promoted the contract to an album deal the same day.〔
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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